The (Not So) Slow Demise of Old Media
The (Not So) Slow Demise of Old Media Understanding the perks and pitfalls of old media’s decline. Tweet As a …
Media Relations
Content, Not Tech, Future of Media Relations
Content, Not Tech, Future of Media Relations Technology will always evolve, but content (and connection) will always be king. Tweet …
Five Reasons You Don’t Need Media Training…
Five Reasons You Don’t Need Media Training… Not being prepared to handle the news media is a costly mistake during …
The News Conference
The News Conference About to get grilled by a gaggle of news reporters? Learn how to control a news conference. …
‘Letters to the Editor’ Work
Letters to the Editors Work Don’t forget about this old-school marketing tactic in a social media world. Tweet Even in …
Keep it Simple
Keep It Simple The K.I.S.S. philosophy still reigns king when developing messaging. Tweet I just finished cleaning out some of …
The Business of Communicating with the Media
The Business of Communicating with the Media Is your organization ready for intense news media scrutiny? Tweet The modern definition …
The Satellite Media Tour
The Satellite Media Tour Tips and tricks for a successful satellite interview. Tweet A satellite media tour is a different …
An Editor’s Perspective
An Editor’s Perspective Add subhead here Tweet I just had lunch with an editor at one of the large newspapers …