Reputation Management, LLC

One-on-One
Training & Coaching

Great communicators are made, not born!

Even for top executives, being good at being verbal is tough. You can’t learn it by osmosis. But you can learn to be an interesting and dynamic communicator through training, then practice and coaching. Led by expert communicator Anthony Huey, these highly-interactive and entertaining executive-level one-on-one training and coaching sessions reveal the secrets to effectively communicating in a multitude of situations. Program is tailored to the individual requirements and skill level.

PROGRAM 1: Making Your Presentations Memorable

Stand up, stand out and stand apart.  Next to death, standing up and communicating in front of a group of people is the number one fear in America. At the same time, study after study shows that those persons who succeed in life are usually excellent communicators. All of that knowledge in your head is worthless if you can’t communicate it clearly. This highly-popular session teaches you how to stand on your feet and make your message memorable. From formal speaking, business meetings and presentations to one-on-one conversations, this session is designed to make you and your team more dynamic communicators.

Module 1: Perception is Truth 

(60-minute session; 30-minute homework exercise)

This module introduces core communications fundamentals, including the concept of controlling the perception of others through effective communications. Key topics include:

  • Intro and course goals
  • Defining what success looks like to you
  • Perception is Truth (and how YOU control the perception)
  • The importance of first impressions
  • The “20/50” rule
  • Finding your “It Factor”
  • Verbal vs. written communications
  • Differences between “presentations’ and “conversations”
  • The four types of verbal presentations
  • Homework: Self Evaluation. How do you look and sound?
 

Module 2:  The Verbal “It Factor:” Creating Memorable Content 

(60-minute session; 1 to 2-hour homework exercise)

 

This module covers developing memorable content in presentations and conversations. Key topics include:

  • What makes a memorable message
  • Where to begin: The value of talking over writing
  • A revolutionary approach to creating memorable content
  • “Sets” and “Bits”
  • Content “Gut Check:” Are your messages “Meaty” or just “Puff Pastries”
  • Preparing to deliver your presentation
  • Practicing the right (and wrong) way.
  • Homework: Creating your first “Bit”

Module 3: The Non-Verbal “It Factor:” Setting the “Physical Stage” 

(60-minute session; 15-minute homework exercise)

 

  • This module dives into reading and engaging audiences and increasing the chance they will remember what you said. Key topics include:
  • Virtual vs. In-Person vs. Phone 
  • Reading Body language: What other people’s bodies are telling youMemorable Body language: What your body saying to others?
  • Controlling the physical setting. Stage craft 201
  • Speaking from PowerPoint (or other visuals) the right way!
  • Up Your Game on Camera: Mastering virtual presentations
  • Using a telelprompter
  • Homework: Resetting Your Virtual Game

Module 4: Becoming a Dynamic Communicator 

(60-minute session; 1 to 2-hour homework exercise)

 

This module teaches students how to grab an audience’s attention, hold it, and “snap people back” when necessary. Key topics include:

  • What makes a “dynamic” presenter
  • Variety: The key to connecting with an audience
  • Variety in Voice: Using your voice as an instrument (volume, pitch, inflection and tone)
  • Variety in movement: How work the room/compensate when you can’t
  • Variety in facial expressions
  • Variety in gestures
  • Variety in visuals
  • Variety in audience interaction
  • Common presentation mistakes
  • Presenting as a team
  • Overcoming nervousness
  • Homework: Final Evaluation. NOW, how do you look and sound?!

PROGRAM 2: Making Your Conversations Memorable

Module 1: Perception is Truth 

(60-minute session)

This module introduces core communications fundamentals, including the concept of controlling the perception of others through effective conversations. Key topics include:

  • Intro and course goals
  • Defining what success looks like to you
  • Perception is Truth (and how YOU control the perception)
  • The importance of first impressions
  • The “20/50” rule
  • Finding your “It Factor”
  • Differences between “presentations’ and “conversations”
  • In-Class Exercise: Q&A Evaluation 

Module 2: The Cardinal Rules of Q&A 

(60-minute session)

This module teaches key Q&A concepts and includes the first practice session.  Key topics include:

  • Five keys to memorable conversations
  • The importance of conviction 
  • Taking control of ANY conversation
  • What makes a memorable message
  • In-Class Exercise: Q&A Evaluation 

Module 3: Q&A Response Techniques

(60-minute session)

This session will give you the techniques and strategies you need to have more effective conversations, and respond to difficult questions while looking for opportunities to say what you want to say. Learn how to:

  • Master four specific response techniques to answer any question from anyone.
  • Get tools on how to gain “think time” when you most need it.
  • Learn how to craft messages that are concise, meaningful and memorable.
  • Become better at effectively engaging someone in conversation.
  •  Discover how to use your body language to keep someone paying attention.
  • In-Class Exercise: Q&A Practice Session & Critique 

Optional Module 4: News Media Interviews

(60-minute session)

This module involves very specific tools on how to conduct a news interview, communicate to many different audiences, and get the organization’s message across in a clear way. This session is excellent for beginners or those already familiar with the news media and has become popular as a refresher course to hone techniques and keep skills sharp. Learn how to:

  • Stay on-message, no matter the circumstances.
  • Answer any question from a news reporter using four specific response techniques
  • Spot key differences between print, broadcast and blogger interviews.
  • Control negative body language and reduce those pesky “ummms” and “ahhhhs”
  • Gain “think-time” and avoid the “deer in the headlights” look.
  • Learn how to overcome the fear of news interviews and much more.
  • In-Class Exercise: Mock News Interview
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