Personal Appearance
How to dress to impress for your next presentation.
What a speaker looks like should never over-shadow what he or she has to say. A speaker’s appearance, however, can help make the message more convincing. Keep these points in mind as you prepare for a public appearance.
- Dress conservatively.
- Wear a dark suit with a solid color shirt or blouse (preferably light blue). White tends to reflect light onto the face of the person wearing it.
- Socks for men should be knee length. Hoisery for women should be seamless, with nude toe and heel.
- Do not wear flashy jewelry.
- Keep jacket or dress free of lapel buttons or pins.
- There should be no bulky items in pocket.
- For major appearances use powder, professionally applied. A dusting of powder on your face will help avoid shine often caused by bright lights. It will also mask any tendency men have toward “five o’clock shadow.”
- Do not wear light sensitive glasses or sunglasses.
- When seated, keep jacket buttoned but pulled straight to avoid wrinkles.
- Make sure collar and tie are straight, shirt tucked in, blouse neat.
Where in the World is Anthony?
Gave opening keynote this afternoon at an insurance conference in San Diego. Presenting tip 92: Don't staple your notes. It draws attention to them, especially when you turn the page. Instead, fan the pages and smoothly slide and discard.
Worked all day today with a St. Louis-based contractor. Negotiation tip 33: Don't mirror your opponent's demeanor, especially if the tone and questions are negative.
Spent the day working with Michigan law enforcement leadership. Crisis communications tip 7: Quickly address misinformation and rumors in the early hours of a crisis, or risk losing control of the narrative.
Back to work! Spoke last week in Orlando. This week I'm in Ohio, Michigan and Missouri. Meeting/conference tip 15: More Variety = More Energy. Mix things up to keep your audience constantly engaged.
Just wrapped my last job of the year, working with an Ohio-based insurance company. Huge thanks to all my clients who made this year truly one for the books—and more than just a nod to my travel partners, @Delta, @Marriott, @Avis, and @Uber for getting me where I needed to go.