Personal Appearance

How to dress to impress for your next presentation.

What a speaker looks like should never over-shadow what he or she has to say.  A speaker’s appearance, however, can help make the message more convincing.  Keep these points in mind as you prepare for a public appearance.

  • Dress conservatively.
  • Wear a dark suit with a solid color shirt or blouse (preferably light blue).  White tends to reflect light onto the face of the person wearing it.
  • Socks for men should be knee length.  Hoisery for women should be seamless, with nude toe and heel.
  • Do not wear flashy jewelry.
  • Keep jacket or dress free of lapel buttons or pins.
  • There should be no bulky items in pocket.
  • For major appearances use powder, professionally applied.  A dusting of powder on your face will help avoid shine often caused by bright lights.  It will also mask any tendency men have toward “five o’clock shadow.”
  • Do not wear light sensitive glasses or sunglasses.
  • When seated, keep jacket buttoned but pulled straight to avoid wrinkles.
  • Make sure collar and tie are straight, shirt tucked in, blouse neat.

Where in the World is Anthony?

Spoke all day today in Fort Wayne, Indiana at a construction association leadership academy. Negotiation tip 33: Don't mirror your opponent's demeanor, especially if the tone/questions are negative.

Spoke this morning in Chattanooga, Tennessee. Crisis tip 17: Don't do news interviews directly in front of the crisis scene. The news media want to show you in front of the "trainwreck." Resist!

Worked today in Denver with a soon-to-be very large credit union association. Presenting tip 6: Remove physical -- or virtual barriers -- that disconnect you from your audience (lectern, table, spacing, bad camera angle, distracting background, etc.).

Speaking this week in Colorado, Tennessee and Indiana. Messaging tip 19: Too many talking points leads to watering down of core message. PRIORITIZE!

Spoke today in Columbus, OH. Virtual tip 6: Here's my take on camera ON vs. camera OFF debate. If in the "old days" meeting was a phone call, then cameras OFF. If it was an in-person meeting, then cameras ON. Set expectations in meeting invite whether it'll be camera ON or OFF

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